The Milwaukee Gen II STUD tape measures are the industry's most durable tape measure, equipped with innovative EXO360 blade technology. EXO360 protects the blade from ripping and wearing, delivering the longest-lasting blade. The tape features up to 14 Ft. of standout for extended reach and efficient measuring. Cutting-edge measuring tape blade technology, combined with a fully-reinforced impact-resistant frame makes STUD tape measures the most durable retractable tape measure. Anti-tear coating reinforces the first 6 In. of the tape blade. STUD measuring tapes have double-sided printing for easy reading as well as a finger stop to control blade retraction. Includes architectural scale. Wire form belt clip and lanyard-ready for quick and easy tethering.